TierPoint wanted to promote their managed Office 365 service while highlighting the new Enterprise Mobiliy + Security feature included in the Microsoft product.
Extra Mile Marketing developed a content marketing campaign, integrating an eBook, an animated ‘gifographic,’ and a series of short videos designed to share on social platform.
The animated infographic, or “gifographic” tells the story of the life of a document as it’s created, sent across departments and geographies, and ultimately retired--all the while protected by Enterprise Mobility + Security.
Click on the image to view the gifographic in action!
The eBook takes readers through a day in the life of an IT manager, leveraging managed Office 365 with Enterprise Mobility + Security.
Click on the image to read the eBook!
Social Media Videos
The series of animated video vignettes provides information about Windows Server 2008/2008 R2 and SQL Server 2008/2008 R2 End of Life. They tell viewers when these servers lose mainstream support, why they should upgrade, and how TierPoint can help.
EMM created a long and short version for each server, allowing TierPoint to diversify their video content and AB test the results from each video.
Click on the image to watch one of the videos!
The sales deck helps TierPoint’s internal sales teams educate prospects about the features and benefits of managed Office 365 with Enterprise Mobility + Security.
With a fun and simple design, this deck is designed to move prospects through the sales funnel.